8th August 2024

Fashionable Buttons

I have similar cards (similar size,shape and artwork) marked ‘Embassy’ instead of ‘Fashionable Buttons’. The Embassy examples are mostly labelled as made in Western Germany (some Czechoslovakia), the Fashionable Buttons all from Czechoslovakia. Both carry glass buttons. There was ill-feeling about communist countries in the 1950s. Perhaps G. J. Coles decided they didn’t want there own brand name on communist-made buttons?

The Sunday Herald (Sydney) 8th October 1950 p.2

Late 1960s-1970s Embassy

The translucent buttons are made of polyester; the matte finish examples may be too.

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